PUMA x SANKUANZ | "KILL THE WALL / Breaking and Alone "

World-famous sports brand PUMA and Chinese fashion brand SANKUANZ, with pragmatism at the core, jointly created the 2019 SS Collection. LVMH Fashion Award Grand Prix semi-finalist and the new fashion brand SANKUANZ lead by Shangguan Zhe, with his unique understanding of "uniform wind", has injected new life into design of the latest PUMA collection.

The PUMA x SANKUANZ series feature a documentary perspective, the filming crew followed Genome 6.66 Mbp and Bakerie in Shanghai and Guangzhou to film their music performances. The PUMA collection combines the classic PUMA costumes with a neat cut and deconstructed silhouette, while using SANKUANZ's signature fluorescent green thorn print to create a neutral line of street wear and fashion.

This season series "KILL THE WALL" / " Breaking and Alone "For the theme, the design is full of strong symbolic meaning, with a strong sub-cultural atmosphere to build this season's series of graphic design. This series creates a bold and neutral style by subverting the traditional printing design and bright-eyed logo, and illustrates the deconstruction and integration of modern and traditional style.

The collaboration series of clothing features a combination of functional and avant-garde feel, using the football elements of jacquard fabric and a highly technical logo with the word "technology" in mix. In Retro Futurism style, the conflict between green and purple reinforces the whole design concept of Retro and Tech fabric. The PUMA X SANKUANZ sport coat is designed with a two-way full zipper and a flannel pocket, while the PUMA X SANKUANZ men's and women's hoodie is decorated with a brand-name reflective logo on the chest.

In the PUMA X SANKUANZ collab series, the shoe selection introduced four styles of Puma shoes, including the Cali, Cell Endura, RS-X and Thunder.

Design Features:

Neutral Earth Color Master Tonal with Bright Fluorescence Color Embellishment

Super thick and exaggerated sole design breaks the original version

More solid and strong , innovative avant – garde look

The RS-X SANKUANZ shoe is an innovative, avant-garde shoe, inspired by the classic PUMA RS series. The shoe body also features a striking neon bump design with reflective layers, PUMA-comfortable RS (Running System) cushioning technology, combined with translucent rubber heel, more three-dimensional modeling sense. The shoe sole is also equipped with PUMA-comfortable RS (Running System).

The vintage Cell Endura SANKUANZ shoe, which was born in the 1990s, uses a striking neon-color collision design with reflective layers. The bold, chunky sole comes with PUMA's innovative CELL cushioning technology, visible in translucent colored airpockets.